Photo: John Minchillo, Associated Press
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The Oakland A’s wanted to honor reliever Liam Hendriks for his MLB All-Star appearance by celebrating his excellence with an ad in The Australian, a major newspaper Down Under. However, the advertisement inadvertently did the opposite.
On the day before the game, the Athletics bought a full page advertisement in The Australian, calling out Hendriks’ impressive player statistics for the first half of the baseball season, and when and how to watch the game in the country.
The controversy came at the bottom of the page, where the club placed their team’s hashtag and motto #RootedinOakland showing their commitment to the East Bay city.
However in Australia, “root” is a slang word with a much different meaning. It’s slang for “have sexual intercourse with someone else,” or known more commonly by its four letter American counterpart slang word, “f—.”
Australian native Hendriks told the Santa Rosa Press Democrat’s Phil Barber back in April how hilarious he found the A’s slogan to be:
The A’s are not the only Oakland club to have embraced the Rooted term. A new professional soccer club named “Oakland Roots” plans to start playing later this year.
As for his appearance in the All-Star game, Hendriks gave up a home run, threw a wild pitch, and struck out three batters in one inning of work.
Online Photo Editor Douglas Zimmerman oversees SFGATE’s Instagram and covers the Bay Area soccer scene on SFGATE’s Beautiful Blog. View his latest stories and send him news tips at email@example.com. Follow on Twitter @zimpix
This post was originally posted at https://www.sfgate.com/athletics/article/A-s-Rooted-Oakland-ad-naughty-Down-Liam-Hendriks-14091098.php.